Our Blog
Stay current with our most recent articles, where we explore the world of personalised outreach and keep up-to-date with all things LinkedIn.
LinkedIn Lead Generation vs The London Marathon
LinkedIn Lead Generation: A Marathon, Not a Sprint! Every spring, the streets of London come alive with energy, determination, and a remarkable sense of community as thousands of runners take on one of the world’s most iconic races, the London Marathon. From elite...
The Power of ‘Active Listening’ in LinkedIn Lead Generation
Just Listen! It’s easy to get caught up in the numbers game: sending countless messages, connecting with random prospects, and watching or wishing the LinkedIn leads will roll in. However, one skill that transforms LinkedIn targeting from cold and transactional to...
Strike the Balance: How Much Time Should You Spend on LinkedIn to Build Your Customer Base?
In today’s digital age, LinkedIn has become an essential tool for professionals, businesses, and entrepreneurs alike. With over 900 million members, the platform offers unparalleled opportunities to connect, network, and grow your customer base. While it’s tempting to...
To Be or Not to Be? LinkedIn Lead Generation in the Digital Age
In the world of digital marketing, the question often arises: to be or not to be? Specifically, to be on LinkedIn, or not to be on LinkedIn. If you’re a business owner, marketer, or sales professional, the stakes are high. LinkedIn isn’t just a networking platform; it’s a powerful tool for generating high-quality leads, but only if you know how to use it effectively. The question then becomes: is LinkedIn worth your time, or should you focus elsewhere?
One Thing to Do in 2025 – Focus on LinkedIn Lead Generation!
2025 is here – a fresh start filled with new goals, plans, and resolutions. If you (like me) are tired of the usual lists of 5 things to focus on or 7 steps to success, here is one simple and powerful strategy to grow your business: Focus on LinkedIn for Lead...
Your “Personal LinkedIn Lead Generation Shopper”
It’s that time of year again—lots of shopping for the perfect gifts for friends and family, and it got me thinking. The work we do at LSC is quite similar to what a personal shopper does for their clients. The difference is, for us and our clients, the best “gift” is a new lead or a meeting booked.